Final website design

In the lead up to my website design submission I have been finalising the design and function of my final website and I am happy to say I am very pleased with how it has turned out I have since removed my blog navigation button as it was only cosmetic because it didn’t link anywhere and would cause more navigation problems than it solved. I have chosen the slide left animation to get from page to page because it almost emulates a workbook that people can flick through but have also added a slide right animation for transitions back to the home page. I now have 4 master pages: Home, portfolio, radio and contact and 2 secondary pages: photography and work experience. I also created six other pages which simply house the 6 separate photos from my photography gallery.

Furthermore, I have created a separate mobile view for my site, obviously with the amount of pages I have I cannot have a header navigation set up because they won’t all fit, do what I opted for instead is a menu button which will take you to menu page where all the page options are housed so that navigation is simpler and cleaner on each page. When designing the mobile view it was mainly a case of moving the elements from the desktop view over to the smaller template provided by Adobe Xd, I decided to the same thing with the photography page with regards to enlarging my images even though they are much the same size.

Throughout the design process I paid close attention to composition and how elements fit on a page together and how blank space is used cleverly to create a more visually pleasing final design. the colour palette I chose for the website is very muted because I wanted the photos and text I added in later to pop off the page which is the same reason I added drop shadows on page titles so that the elements of the page almost hover above the photo of me in the background and so that the design wasn’t flat and boring.

Overall I am really pleased with the website I have designed however in future I may have included contact links on pages rather than having a page dedicated to it. Also I would’ve liked to have a greater range of work to display on the site because it would’ve given me more to work with in terms of elements and content presentation.

‘Uniform’ shoot – work experience

Uniform is a sci-fi short film made by Solent student Antonia Schmidt. I was fortunate enough to receive an email from Antonia asking for assistance on her shoot. I was involved with two days of shooting for this film and on both days I worked as a mixture of a lighting assistant, camera operator and just general helper on set. It was really fun and incredibly interesting to see the inner workings of a film set and I learnt the hard way about how much waiting around it consists of.

Day 1

IMG_0355On the first day of shooting we shot in the library and also in a classroom in the spark. on this day I started by coordinating light but slowing moved into helping Jay, who was also doing work experience for his MCP course, with the camera operation and we both worked as advisors to Antonia about how shots would look and what we thought was best for the film but at the end of the day it’s her vision we are serving. I really enjoyed this first day because it kind of broke me into what work experience isIMG_0353 like and what movies sets are like to work on, they are actually really chilled out and really fun. We were using a Canon XC15 which luckily I am familiar with and could advise technically with a little bit. The lighting we used was a panel light and two box lights both of which I had used before and therefore could operate quite well. Overall, this project gave me a good introduction because they were luckily using equipment that I was familiar with, other than the sound equipment, so that I could be more hands on
than I ever thought I would be.

Day 2

On the second day we were based in the liberty living accommodation north of the IMG_0361university campus and today we had the same team as the first day however Jay couldn’t make it so we had Emma-Louise come in and help instead and similarly to the first day we worked together on lighting and took it in turns with camera operation which was really fun again. we shot about 5 or 6 different scenes in 2 sets, the bedroom and the kitchen. Today I learnt about the challenges of camera operation because we had to film multiple conversations and interactions between characters which meant positioning and continuity was everything and its difficult to do that when this is your first time shooting a movie but luckily Antonia was there to advise us all the way through.

Project hours: 8

Total hours: 8

Starting my edit

This week I have started to edit together ‘The Climber’ which is a factual film about a climber called Matt Rogers, I am really enjoying the challenges I am facing with the creative editing process but I also felt it was really important to document my preparation and organisation prior to getting footage onto the FCP timeline. Firstly, I

Video file inspector
Fig 1. Clip inspector

needed to look at a selection of all the clips and check their resolution, frame rate and codec so that when I set up my editing ‘project’ on Final cut I was matching the timeline to the clips so I don’t face any unforeseen circumstances down the line. I used the Quicktime player inspector tool to look at the info for the individual clips as you can see in Figure 1. This showed that the resolution for the clip was 1920 x 1080 (1080p HD), the frame rate was 23.98 FPS and the codec was H.264. All of this was consistent across all of the clips whether they were on the GoPro, 5D, 7D or the drone, which is

Edit settings set up
Fig 2. Final cut settings

really useful when setting up my final cut project which I did next. As you can see by Figure 2, I set up the timeline to the same settings however I kept the codec at Apple ProRes 422 which was the default. The audio settings I also kept at defaults because both stereo channels and 48KHz sample rates are fine for video. Next, I wanted to add music to files that I imported but I wanted it to have it’s own keyword in the media finder so that if I add more music down the line it will be

Keywords
Fig. 3 Music keyword

nicely organised so to do this I clicked the key icon above the finder and added the music keyword and then imported my music track into this folder, as you can see in Figure 3. To further distinguish my music when it gets on the timeline I changed it’s audio category from dialogue to music as shown in Figure 4. Furthermore I wanted my interview clips wot be differentiated on the timeline so that when I’m rearranging them I am not confused by them all having the same name and I can build a more coherent story more easily. This process is evidenced in Figure 5 and 6.

Webpage design

Screen Shot 2019-02-26 at 22.38.58This week I started designing my webpage which will house my portfolio as well as a link to my blog and just a general profile about me. I have pre-emptively looked up domains names that are available, ideally I would like shmedia.co.uk but it wasn’t available however samhayward.co.uk is available at just under £20 for the first three years, and will renew at £11.99 a year after that. I am going to hold off from buying it right now because I’m not entirely sure how they work. But anyway back to the design. Like for everything that represents my online identity, it needed to be consistent with everything whilst also having it’s own aesthetic. I started with a plain white artboard which was the size ‘most Screen Shot 2019-02-26 at 22.10.22common webpage’ on Photoshop. I added a grey header which would house my navigation; speaking of which, started with having the pages being different mediums such as photography, videography, and audio but I eventually changed it to be just: home, portfolio, radio, blog, contact. I gave radio it’s own page because it is what I’m most passionate about and thought it deserved it’s own page as a result. The home page is still a work in progress but will be home to my about me section, and as it stands all the pages will have my picture in the background because I think it looks good and creates a point of interest. Next week I want to continue designing each page on photoshop if not start moving the elements over to Adobe Xd.

Trainspotting (week 4)

This week we looked at the six modes of documentary filmmaking and also started Screen Shot 2019-02-14 at 10.26.24planning the shoot including what will be involved in the introduction, the body and the conclusion. In order to get inspiration for our documentary we watched ‘Enginemen’ which is a 1959 documentary about the British railway, this documentary was a mixture of poetic, observational and a little bit of expository. The movie is very well paced and starts with some long takes of the workers and the railway and the pace changes as the mode of documentary does, non-diegetic music starts playing and there is voiceover for the first time and it’s the railway workers talking about working on the railway and improvements that could

Screen Shot 2019-02-14 at 10.31.59
Documentary narrative and story structure

be made. We started making a rough plan for our documentary with a beginning, middle and end. For this we revisited a old meta documentaries to check how they were paced and structured, so that we had a vague idea on what we can include and when. I doubt our documentary will hold any resemblance to the aesthetic or structure of Enginemen documentary but it was good to see how the modes of documentary inform the production of it.

My Online Identity

In our online production sessions over the last couple weeks there has been a particular focus on building up an online presence and connecting it to our social media accounts, such as LinkedIn, WordPress and YouTube with a common theme and style. Involved in that is creating a logo and a business card that we can use to break into the professional industry with. I started off by making a business card for myself. I don’t particularly have a favourite colour in general so I ended up just running with this light blue colour which you will see carries through into my logo. Whilst creating this business card I learnt a lot about the conventions of graphic design and spacing between elements as well as use of colour and typography; all of which informed the final outcome which you can see below.

Secondly I needed to create a logo for myself, which can sometimes be difficult because its difficult to project yourself onto a brand that is simple yet effective. I played around

cropped-screen-shot-2019-01-24-at-14.23.59-1.png
First logo design

with a couple ideas to start with. The first one I made was made on Photoshop before I made my business card hence the different shade of blue. It’s just made up of my initials and the word media which I felt were the bare bones of what was important to my brand, which I will revisit later. In general this first design came out really cliche in terms of the connection of the S and the H and wasn’t really industry standard in my opinion. My second design was created after my business card and therefore uses the same colour blue as the rest of my branding which I’m much happier with. In this design I decided to put my full name in all caps, no vowels and no spaces followed by the word media, this one really liked however the size of it didn’t really lend it self well to being cropped into a square for things like social media profile pictures or icons for my WordPress page which is really important for brand identity.

LOGO
Second logo design

Therefore I decided to revisit using my initials instead and came up with a much more concise design that utilises the same fonts, styles and colours of my second design but with less letters. This is the logo design I have now implemented onto my WordPress site, LinkedIn profile and YouTube banner all of which are shown down below.

LOGO 2
Final logo design

All of these banners, icons and headers are helping me to build up my online persona and create continuity between the platforms I operate on. This means for employers it is easier to recognise me because of the similarities that occur on all these social media platforms. Another thing that will attract employers to me is to have a creative CV, because at the moment I only have a CV that helps to get part time jobs, however to break into the media industry I will need one that focuses on my creative skillset and experience. This is what I’ve come up with:

Creative CV

At the moment I have kept the design very simple and the information very vague but obviously as I progress on this course I will pick up work experience and perhaps in the future I can add a timeline feature to my CV which will highlight the events and experiences I have been involved in. Again this is made up with repeated elements from my other designs to extend the continuity for example my picture which is on my LinkedIn, YouTube and business card and my logo and contact icons which are on everything.

In summary, I really feel as if I am starting to weave a web that is boosting my online presence and identity. All that’s left to do is to go out and create to spur some intrigue for my social media accounts and give me something to show off at the end of this semester.

Trainspotting (week 3)

IMG_0206This week was a very important one when it comes to the overall outcome of our project because we got to visit a very rainy and windy Ropley station where we met some of the volunteers working there, as well as Becky. We as a group were given a tour of the site with a volunteer called Kieran who gave us a lot of information about the various trains and train restoration departments that were on show at Ropley station on this particular day. I was particularly interested by the fully restored trains that were out on the tracks as well as the signal box which had a very unique aesthetic but looked horrifically complicated to operate.

Once we were done with our tour we sat down as a group and got an opportunity to speak with Becky about the specifics that she would like from the meta documentary. Becky reiterated what she said in her email to us about her not being an essential part of our IMG_0210documentary but said it would be a huge relief for her not have hear her own voice when watching all 60 documentaries. As a result when we sat down and discussed some of the questions we might ask we excluded Becky because we won’t be featuring her in our documentary. So therefore we created a document with all the questions we have for students, volunteers or potentially teachers. Becky also mentioned research on previous meta documentaries and how we should have a good balance of interviews with stakeholders and a lot more focus on the students which was absent in previous examples. We came up with 7 questions for students, 4 questions for teachers but only 3 questions for volunteers/staff, so that’s something we will have to build on in the coming weeks. luckily we are filming on the 15th of March meaning we have the whole of the 1st of March to carry out more research and planning not to mention free time in the intervening weeks.

In Summary, we are in a good place right now as a team and this trip definitely informed the further research we have to do in the coming weeks and having a foundation of questions is really nice to have at this early stage. Getting Becky’s insight was immensely useful as she knows better than anyone what is best for the railway when it comes to making these videos. In the coming weeks we will build on our research by looking at industry standard meta documentaries and also developing our skills with the equipment.

LEGO Back to the Future movie

This is the first video I have shot using the Canon XC15 and video tripod and also the first full length video I have edited using Final Cut Pro X. I am really pleased with how it came out and I would like to talk about our entire creative process.

Me and Tom as part of our video production unit were tasked with shooting and roughly editing together a video of a process. Tom suggested that he had a collection of LEGO sets at home that we could build and then time-lapse. We planned to shoot on Wednesday 6th February but we didn’t really have an idea of where we could shoot. So we met up at 11am and began searching and eventually we stumbled across a table in a booth in The Spark building which we were very happy with because it was relatively quiet and self-contained. We set up the camera that we collected from the hatch and began shooting some B-roll footage of the box including a pan shot and a pulling focus shot.

From there we wanted to get building because we knew it was going to take a while, all told the shoot took around 2 and a half hours, just under 2 hours of which were spent building. We used the 30 degree rule of film making when shooting the time-lapses which means with every camera angle change we moved at least 30 degrees around the subject so that you are giving the audience enough new information and therefore the jump cut is justified (Garcia, 2014). This is a few examples of the shots we used for the time-lapse:

After the car was built we needed to get B-roll footage of the final product and this was probably the most fun to shoot as it allowed us to be the most creative with how we showed off the car and the two figurines that it came with. We again included a pan, as well as a static shot of the car pulling up, an imitation of a flyover drone shot and a crash zoom on the number plate, and these are screenshots of a few of them:

All in all the whole shoot was really fun to do and I enjoyed taking a directorial role and operating the camera. Also, as all the footage was on my SD card I took up the responsibility of editing the footage. Me and Tom discussed while shooting about ideas for the edit and we really wanted some of the music from the film in the background, and I know for industry and commercial usage this movie would need to be edited with royalty free music but for the purpose of this project I used the music to enhance the edit. which included the Back to the Future theme playing over footage of the flux capacitor being inserted, which we found funny as an idea.

Overall I really enjoyed this shoot and look forward to doing more projects like this one, that challenge my creativity and media producing skills.

One Minute Film School – The 30 Degree Rule, 2014 Directed by Drew GARCIA. . Jan 26,

How Blackfish Was Edited

Blackfish (2013) is a documentary that I have seen on several occasions and rewatched to refresh myself on how it was edited recently. Blackfish is an incredibly hard-hitting documentary that doesn’t really need any further explanation because you like the rest of the world have probably already seen it, and if you haven’t seen it, do yourself a favour and go and watch it because it’s probably the most engrossing and well-made 83 minutes of factual video you’ll ever watch. Now I’ve hyped it up, lets talk about how it was edited.

Kasatka and Ken Peters

In this particular clip, like most of the film, it gets pretty serious as the interviewees are Screen Shot 2019-02-06 at 22.34.29asked to talk about a horrible ordeal a particular trainer, Ken Peters, had to go through. The clip starts with a black screen labelled with the date with a voiceover of a news broadcasts which is cut to shortly after. This clip is followed by footage of the actual attack which is subtitled with details of the encounter. This scene is edited together so that Dave Duffus, the interviewee, speaking throughout the entire clip and it cuts between him and the archive footage of the incident. This is when we get our first editing decision that relates to shot size. In this Screen Shot 2019-02-06 at 22.33.57particular scene the interviewee is shot in a close up, this is because of the severity of the subject matter and the intensity of the situation it was clear that the editor (Eli B. Depres) wanted to hone in on the emotion of the interviewee, at least while the archive footage was still rolling. After this we see the shot size shift back to a more comfortable and familiar distance from which an interview would be taken from (Medium-close up), this is due to the fact that in Screen Shot 2019-02-06 at 22.45.26relation to the archive footage the tone has become much lighter as trainer Ken Peters managed to escape Kasatka’s jaws and therefore the Depres wanted to convey that tone has changed from just a few minutes earlier, where the audience may have been on the edge of their seats.

In  conclusion, from this short clip we can learn a lot about how film makers manipulate audience emotions based on the shot types they choose and how they relate to the wider narrative of the edit and the shots surrounding them. By most accounts the medium shot is a perfect balance between the long shot and the close-up (Moura, 2014) and generally creates a safe space for the audience. Whereas the close-up is more useful for the film maker when they wish to empathise character/participant emotion.

MOURA, G., 2014. SHOT SIZES: Telling What They See [viewed Feb 6, 2019]. Available from: http://www.elementsofcinema.com/cinematography/framing-shot-sizes/

 

 

Trainspotting (week 2)

This week we learned that we would be the team responsible for filming the meta (making of) documentary, which means we will be filming other people film other people, as well as interviewing people of our own to get an insight into the relationship between Mid-Hants railway and Solent University, which all told should be a really interesting challenge for us as a team. I am really happy we were chosen to do the meta documentary because incidentally that was the one I had already done the most research on, so we already had a head start. However we needed to obviously do a lot of pre-planning before our shoot days and that preparation started today.

For next week’s session we had the task of creating a presentation consisting of 2 slides per person, and as we had some free time during the seminar today, me and Tom got started on our 4 slides and this is what we came up with:

With this presentation we basically wanted to lay the foundations for our intentions with the project while also self-evaluating before the project starts using a SWOT analysis so we can identify areas where we are strong and have potential and things that can be improved or things to be cautious of. This week we have also got into contact with Becky Peacock ahead of our visit next week so that we could get some information of people we can talk to in relation to the video. So I feel we are well prepared for our visit next week.

Sam